Our Services
VIDEO GAMES PR AND INFLUENCER MARKETING
THAT SUITS YOU
At 1UP we don't believe in one size fits all, that's why we promise to work closely with you and your team to provide the perfect PR strategy, execution and analysis.
Whether it's communication, influencer marketing, go-to-market strategies or more, we'll provide you with the bespoke and expert support you need.
Here's some of the services we can offer you:
Communications Planning
Working with you to create the ideal PR roadmap, we will identify the best key beats and press outreach opportunities for your game, while creating bespoke timelines that enable you to understand what comes next.
Market
Research
We believe in creating tailored targets and approaches for your game. We conduct thorough market research before beginning any project, giving us the best insights into the potential pitfalls and peaks for your game's PR and influencer campaign.
Media
Outreach
Through audience identification and target creation, we will reach out to the contacts who best suit your game, ensuring the right people have visibility on your game.
Building
Relationships
Every game has a different campaign. 1UP can help you establish, maintain and develop relationships with your key targets, helping to ensure consistent coverage and support throughout your game's life cycle and beyond.
Learning From
Our Work
Securing coverage isn't the end. At 1UP, we want to continually develop and grow with your projects. Video Games PR and Influencer Marketing is continually evolving and we use state-of-the-art tools to help us to analyse and improve.
Key
Distribution
When your game is ready for testing or release, 1UP will collect and vet key requests from media and influencers, before distributing to our trusted contacts and following up where keys are issued to ensure coverage.
Our Clients
CLIENTS WE'VE HELPED TO SHINE
From AAA titles to indie developers, 1UP works on projects we're passionate about.
WHAT PRESS SAY ABOUT OUR GAMES
Here are some examples of the pieces of coverage we've achieved for our amazing clients. From Vampire Therapist to Black Myth: Wukong, we've worked tirelessly to give every title we work on the best results possible, regardless of genre and size.
About 1UP
VIDEO GAMES PR AND INFLUENCER MARKETING
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For us, video games public relations and Influencer marketing isn’t just distributing your announcements. We aim to foster meaningful, enduring relationships and there is no better way to do so than through creativity.
Our aim is always to build towards greater collaborations with journalists and give them stories they want or need to publish. From Lego Superman soaring through the skies of London, to Gamescom’s biggest party to develop direct relationships for our clients; our team has created and worked on some of the most eye-catching and effective campaigns in the video games industry.
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Our Team
HELLO THERE...
With a combined 60+ years experience in the games industry, the 1UP team has worked across a variety of publications, agencies and marketing companies to inform everything we do today.
Contact us
WE WANT TO HEAR FROM YOU
We're experts in video games PR and influencer marketing. If you have games or products that could benefit from our support, get in touch using the contact form below.